Marzy
A collaborative project management platform built specifically to streamline fast-paced startup workflows.
Client
2026
Marzy
Services
Platforms
Challenge
Overcoming deep workflow migration fatigue
Breaking through software fatigue in the workspace niche.
Users are tired of trying new SaaS tools. Marzy struggled to convince busy startup founders to leave their established tools and migrate to a new platform.
Relatable workplace edutainment and product speedruns.
We leveraged TikTok and Instagram Reels to showcase "day-in-the-life" startup chaos, instantly positioning Marzy as the absolute fastest antidote to messy team communication.
Strategy
Chaos-driven edutainment that highlights relief
The Results
Definitive proof of user adoption
Video Views
Targeted product awareness.
Trial Accounts
Free trial activations.
Click-Through
Social traffic conversion.
Feature Shares
Slack group shares.
